Brand toolkit

Learn how to use and showcase the VIVAJO logo.

Our logo

Our logo is the most recognizable asset, focusing on corporate communication for employees and partners. Please use the guidelines when you use it.

Where you can use it

  • Partnerships or sponsorships
  • News and editorials
  • Books
  • Media
  • Print packaging
  • Marketing and advertising

Legal

Unless otherwise stated, VIVAJO and/or its licensors own the intellectual property rights for all material on VIVAJO. All intellectual property rights are reserved. You may access this from VIVAJO for your own personal use subjected to restrictions set in these Terms and Conditions.

VIVAJO logo
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Logo color variations

VIVAJO logo
Main: Full Color, Blue Symbol & Black Logotype
VIVAJO logo
Secondary: Full Color, Blue Symbol & White Logotype
VIVAJO logo
Exceptional: Full Gray, for the footer
VIVAJO logo
Exceptional: Full White, watermark for some images

VIVAJO Blue

HEX:
#047ABB
RGB:
4, 122, 187
CMYK:
86, 46, 3, 0

Eerie Black

HEX:
#1A1A1A
RGB:
26, 26, 26
CMYK:
73, 67, 65, 78

Gray

HEX:
#BBBBBB
RGB:
187, 187, 187
CMYK:
27, 21, 22, 0

White

HEX:
#FFFFFF
RGB:
255, 255, 255
CMYK:
0, 0, 0, 0

Clear space

Clear space around the VIVAJO logo
The clear space around the logo must be equal to or greater than the height of the VIVAJO symbol.
Minimum logo size: 12px high
Minimum size: Don’t go any smaller than 12 pixels height.

Misuse

Examples of logo misuse
  • Don’t stretch or compress the logo.
  • Don’t place the logo in a shape or container.
  • Don’t rotate the logo.
  • Don’t use the logo on busy backgrounds.
  • Don’t use the logo in a sentence.
  • Don’t add effects like shadows, dimensions, or gradients.